New Brevoort Formspring
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One thing I liked about the initial Marvel Now! promotions was that they revealed the creative first, with a tease of what book they were going to be on. It got readers pumped to read a book by such and such and so and so as opposed to "Glad to see Hulk is making the cut!" Was this, at least in part addressing something very obvious that's been going on at you know... those other guys?
Anonymous
Not especially. It was simply a case of us deciding that this was the most effective roll-out for what we had going on, since most of it was a creative reshuffling of any number of core titles that had been produced by regular creative teams for a long while at that point.
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