justjuanthings
asked:
Sir, I still haven't fully understood how digital comics help the industry. I'm sure you've explained this so many times, but I don't understand how giving it away to people on Twitter help? (Don't get me wrong, I think it's great that they do that, but just wondering!)

You’re talking about people giving away their digital codes? I don’t know that it helps the industry necessarily, apart from allowing some people to sample a title they might not ordinarily purchase, but I don’t think it’s hurts it, either. People bought the books, including the codes, they’re theirs to do with as they wish.