It only looks that way to you. but if we don’t have sufficient orders from those retailers to warrant doing a new printing of a book like those, then that demand simply is not there, not to the extent that it would need to be. And there are typically plenty of other editions of similar material that can be sold within that window that are presently available to those same retailers. You need to understand that stocking $100.00 hardcovers represents a substantial financial risk on the part of a retailer, if they’re not guaranteed that the books are going to turn over in a very short period of time. That’s a lot of capital to tie up in a single product.